Creative Youth Center: 2021 Fall Programming
I had the pleasure of working with the Creative Youth Center of Grand Raids again in 2021 on some marketing materials for their fall programming. Back in 2015, I had designed a rack card and business cards for the CYC. It was a nice exploration as a designer to be able to design these materials again for this organization six years later. I'll occasionally think back to my old design work and wonder how I would have done things differently if I were to make them today.
Having worked with the CYC over the years, I had a better understanding of who they were and what they're trying to accomplish within the community. I wanted to the designs to feel expressive, similar to how they strive to amplify the voices of kids. Using their branding colors as layered painted textures throughout, I created a mix of handwritten text, copy, and images of students.
Having worked with the CYC over the years, I had a better understanding of who they were and what they're trying to accomplish within the community. I wanted to the designs to feel expressive, similar to how they strive to amplify the voices of kids. Using their branding colors as layered painted textures throughout, I created a mix of handwritten text, copy, and images of students.