Automotive Display + Social
Sport Hyundai and CDJR
For these social carousel images, I kept a similar dotted texture as the websliders for this dealer. The colors used in each reflected the featured manufacturer's branding. The curve at the bottom changes depending on the direction of the car cut.
Suburban Subaru has gone through a few different designs for their websliders. They wanted a refresh after having creative themed for the summer and wanted something more generic. For this refresh, I focused on making something that wasn’t too distracting, but also visually interesting and connected with Suburban's and Subaru's branding. Since they both use the Subaru brand blue, I used that color as the main color for these layouts. This design has been adapted for website creative and digital display.
For these social carousel images, I wanted to create a simple, clean image to fit with Nissan branding. I utilized white space around the car cuts to create a focal point and used a background image that draws the eye in towards the center to the car and lease price. Using the Nissan brand red, the outline around the car, the price, and the model stand out against the white.
Esserman Acura wanted to promote a service special for this display ad set. I designed these around Acura branding guidelines, using fonts and graphic elements associated with their style. The background image mimics the angled rectangle of the call to action button. The tire image on all the units is partially out of frame to imply there's more tires on the stack.