PsLovedPsLoved came to McIvor as a startup gift-giving app looking for branding. They had a general idea of having a heart shaped logo, but needed help getting it to the place they wanted. I created several variations for them and we landed on a final design. Since then, I have designed a number of different assets and deliverables, including in-app icons, app store graphics, social ads, business cards, cover photos, and backgrounds.
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